Dhwani Parekh
Product Designer
Fremont, CA | (209) 328-9155 | dparekh2@depaul.edu | dhwaniparekh.com | linkedin.com/in/dhwani-parekh-8b126821
Summary
Product Designer and HCI practitioner designing web, mobile, and AI-powered experiences from discovery through validation. Experienced in 0→1 product design, UX research, interaction design, prototyping, usability testing, accessibility, and design systems. Combines systems thinking with a fine arts foundation to turn complex user needs into intuitive, evidence-driven product experiences.
Skills
Product Design: Product Discovery, 0→1 Product Design, Interaction Design, Information Architecture, User Flows, Wireframing, Prototyping, Design Systems, Product Prioritization
Research & Validation: UX Research, User Interviews, Journey Mapping, Usability Testing, Concept Testing, Heuristic Evaluation, Research Synthesis, Product Metrics
AI & Accessibility: AI Product Design, Generative AI, Conversational UX, Chatbots, Responsible AI, Accessibility (WCAG), Systems Thinking
Tools: Figma, Miro, Maze, OpinionX, Framer, Webflow, ChatGPT, Claude, Figma Make, Lovable, Adobe Creative Suite, HTML/CSS/React
Product Design Experience
Product Designer | 2026
Took a 0→1 AI-assisted product experience from concept to validated prototype, helping teachers turn classroom observations into clear, supportive communication with families.
- Defined end-to-end workflows and interaction patterns for AI-generated suggestions, tone controls, editing, transparency, and user control.
- Rapidly prototyped and validated concepts through iterative think-aloud usability testing, translating user feedback into product improvements.
- Established responsible AI interaction principles that balanced automation and efficiency with trust, transparency, and human control.
Product Designer | 2025
Redesigned the USDA MyPlate mobile experience to improve nutrition tracking, personalization, and long-term engagement.
- Led product discovery across 50 user reviews, competitive research, literature review, and usability testing to uncover opportunities in food logging, personalization, and progress tracking.
- Prioritized product opportunities using MaxDiff research + Value/Effort analysis, translating user insights into end-to-end mobile workflows.
- Designed and validated flexible food logging, personalized goals, and progress experiences through iterative prototyping and usability testing.
- Improved usability from 74.5 → 77.5 SUS and defined post-launch success targets of +30% logging, +20% goal completion, and +15% daily activity.
Product Designer | 2025
Redesigned a content-rich e-commerce experience to improve product discovery and ingredient transparency.
- Led end-to-end product discovery through heuristic evaluation, competitive analysis, content audit, tree testing, and usability testing to identify friction across the e-commerce experience.
- Identified 52 usability violations across navigation, content, and product discovery, translating research findings into prioritized design opportunities.
- Redesigned information architecture and key discovery workflows across navigation, ingredient education, product finding, and skincare solutions.
- Increased task success to 70%+ across 6 of 8 tested journeys and improved ingredient discoverability from 0% → 70% through iterative design and usability validation.
Education
DePaul University, Chicago, IL
2026
M.S. in Human-Computer Interaction | GPA 4.0/4.0
Coursework: Generative AI & Chatbots, UX Design with AI, Accessibility Considerations, Usability Evaluation, Information Architecture, Prototyping & Implementation
L. S. Raheja School of Art, Mumbai, India
B.F.A. in Fine Arts